Mulberry x Axel Arigato

Mulberry x Axel Arigato Launch Connectivity

Service Type

Event Connect WiFi

Location

London, Cavendish Square

The Challenge

Client Requirements

With the launch of a collaboration between Mulberry and Axel Arigato taking place with a star studded line up of talented musicians, DJs and rappers in an underground car park in the centre of London, the need was for our client JBP’s production team, green room and guests to have internet access in an area with none.

Foreseen Challenges

As the location was three stories below ground, it was expected to be tough to get connectivity at that level. In addition with 250+ guests due, it was expected that on the moment of launch that demand would peak with guest uploading images and footage to social media. We also knew that we had only a few hours access prior to the party starting because of local restrictions.
Mulberry-x-Axel-Arigato outdoor event suing WiFi connectivity.

The Solution

Solution Proposed

A multi-WAN 5G setup was planned, with routers strategically located above ground securely and then cabled back to our gateway. In addition, high density wireless access points were included in the spec to allow for coverage of the 250+ guests within a small footprint. A unique challenge was that there are no dry risers or locations to place cables in short runs so our intention was to go with +100m cable runs with power injectors placed midway.

Installation Process

Given only a few hours to achieve the setup and have it tested in advance of the event, our team carried out our standard pre-event survey to form plans so that on the day we could get straight into it. After installing and testing routers we ran cables over 150m throughout the car park, with power injectors placed mid-way to ensure connectivity reached our gateway located on -3 level. From here we installed 3 x 250+ user wireless access points.

Support Given

With a short event of this nature and the criticality of connectivity, it was key that we had an engineer based onsite for the duration of the event to monitor all hardware and refine any configuration if needed. In addition the engineer had multiple hot swappable spares of key components, should they be needed.

Outcome

An excellent event was coupled with fantastic connectivity as our setup allowed the production team to do everything they needed pre-event at three stories down, those in the green room to connect and post on social media prior to their sets and guests to be able to immediately post content, promoting the launch of Mulberry x Axel Arigato.
"These guys are the real deal."

Jack

JBP

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